PBS News Hour’s story on the Assistance Dogs of the West brings to millions of viewers the amazing and important work this organization and its canine experts do to help children and other victims of violence.
This Associated Press story and a companion video piece was syndicated in more than 50,000 media outlets worldwide, creating tremendous interest in the show and building the Objects of Art’s brand as a not-to-be-missed antiquities event.
Fortunefeatured the International Folk Art Market’s impactful work around the world in a story that syndicated to nearly 20,000 media outlets, reaching millions of targeted readers internationally and building the IFAA brand.
Travel + Leisureis one of the preeminent sources of information for seasoned travelers, and having them showcase the Market multiple times drove people to the event and added additional cache to the organization.
One of the things CHC does best is help build brands by telling the stories behind their businesses. In an important anniversary year for Anne Taintor and her company, CHC placed profile stories about Anne in numerous media outlets, including this one in Down East magazine.
After placing several stories in USA Today about the International Folk Art Market, the media organization named it a finalist for its 2015 Reader’s Choice Award; CHC then worked with the City of Santa Fe to get out the vote, the Market was named the #1 Best Arts Festival in America. That’s credibility you just can’t buy.
This feature story on one of the most-watched Sunday morning shows, CBS Sunday Morning, created so much interest that the Market’s website crashed and the event sold out. Perhaps most importantly, this extremely positive story bestowed instant credibility on the organization, both domestically and internationally.
CHC helped the digital publisher Byliner launch both the company and its first e-book in concert with a 60 Minutes exposé on the philanthropist and bestselling writer Greg Mortenson. This Publisher’s Weekly piece was one of thousands of articles about Byliner and its author, Jon Krakauer, that ran internationally, making Jon’s book an immediate #1 bestseller on Amazon and its brand new publisher an overnight success.